Definition of Trademark

A trademark is a distinctive sign or symbol that is used to identify and distinguish the goods or services of one business or individual from those of others. It can be any sign, such as words, logos, slogans, designs, or a combination of these elements, that is capable of being represented graphically.

The primary purpose of a trademark is to serve as a source identifier, enabling consumers to recognise and associate specific goods or services with a particular brand or business. It helps build brand reputation, fosters consumer trust, and facilitates market competition.

Trademarks are protected under intellectual property laws, granting exclusive rights to the trademark owner to use the mark and prevent others from using identical or similar marks in a way that may cause confusion among consumers.

In summary, a trademark is a distinctive symbol or sign that identifies and distinguishes the origin of goods or services. It plays a vital role in brand identification, consumer choice, and market competition, while offering legal protection to its owner.
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